I really don't know where to begin with this. I'm generally pretty shit when it comes to talking about myself– worse yet selling myself. Hmmm...
Well.. hello, I'm Jon. I'm currently a freelance art director slash designer residing in the Los Angeles area. I'm an excessively mellow yet driven individual who has a bit of practical experience in design, yet retains an eagerness to be better. I won't pretend to posture myself as some annoited talking head of design– I'm just a designer working on his craft, and I'd consider myself some shade of clueless along with the rest of us. The majority of people parading their 'insights' on stages around the world feel contrived and use needlessly lofty syntax to obscure the fact they're saying something rather obvious. [read:irony] Enough about that– this is me time.
Having primarily worked in smaller shops, I was fortunate to have acquired a strong base across a wide-range of skills from some amaziong mentors. With the hustle that accompanies said agencies, I've also learned to be efficient through a strong focus on details and establishing systems to be applied throughout the design process. Through the process of developing said system, I've come to know that there's always room to get creatively uncomfortable and push the bounds of my abilities— all of this in an attempt to stay ahead of the creative curve that is never staying put. Coupled with the insecurity plaguing any designer who gives a shit, I've found it has helped me progress to a point where I hate most work I've done only months before. Something I find strangely healthy and a barometer of my progress as a designer.
To most, good design can be boiled down to a matter of opinion– best (but not always) supported by relevant experience. I've been told that I can be a rather opinionated individual on the matter of design, but I'd like to think it's only when I have the experience to support my perspective. I can be rather persistent at times, and this has earned me the unofficial title of design diva. Heavy hangs the head that wears the tiara, but I wear it with pride as a testament to being a colossal pain-in-the-ass for the sake of doing things the right way. Not to say I don't understand compromise, limitations etc., but I'm all for pushing the best option in the case of misguided opposition.
With all of this being said, I figured I would share some of my high-level perspectives on design that have been formed throughout my time working. I should be limited to lists, because as you can tell, I can rattle off erroneous tangents with the best of them. Just. Here, have at it bruh:
Ironically it's come full circle, and I'm that donkey parading his 'insights'.. but I guess I can rationalize it by not being on a stage, or pretending I'm saying anything worth being on a stage, or asking to be paid for said insight, or expecting people to clap.
Haters gon' hate. I'm sure its become painfully obvious that I'm a colossal idiot in just 'bout every sense of the word, buts its all in good fun.. I think?